INTRODUCTION
The
development of corporate planning in business is a post World War II
Phenomenon. Before the period of the World War II, almost all business
enterprises were carrying on their business affairs without stating any formal
objectives or formal long range business plans. Usually business planning was
confined to the lower organizational levels, mainly the functional or the
departmental levels and they had only short-term plans which focused mainly on
manufacturing product planning, materials ordering and receiving, and hiring of
labor.
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